PPC Manager - WebzLabz Pvt Ltd
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PPC Manager

PPC Manager

5 – 8 years
Job Type
Job Description
  • Manage all aspects of Google Ad & Bing
  • ReviewGoogle Analytics and identify issues and opportunities
  • Strong knowledge to use Google Ads to drive a variety of online marketing campaigns
  • Scaling Google ad spend whilst maintaining positive ROI
  • Perform ongoing paid keyword discovery, expansion and optimisation.
  • Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Knowledge & vast experience to develop PPC strategies to increase online visibility.
  • Foresight to analyse and optimize pay-per-click (PPC) campaigns to increase ROI
  • Manage campaign expenses, staying on agreed budget for each account, estimating monthly costs and reconciling discrepancies;
  • Collaborate with a team of marketers, Google Ads specialists, and engineers& share ideas
  • Use the latest Google Ads techniques to generate results for clients.& experience with Google Ads scripts and conversion tracking is highly regarded.
Desired Skills
  • A degree in digital marketing or a related business field
  • Minimum 5 years of experience of Paid search & exposure of working in a Digital Agency in a similar kind of role.
  • In depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics
  • Proven SEM experience and success managing PPC campaigns across Google and Bing
  • Strong understanding of Google text and Shopping ads, Merchant Centre, data feed management, Gmail, Display & YouTube advertising;
  • Confident in presenting themselves to clients or stakeholders and explaining their strategic thinking, ideas and results & able to work with a sense of urgency, whilst balancing a commitment quality
  • Google Ad certification will be an added advantage

Interested candidates can share their resumes to “hr@webzlabz.com

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